Current world-wide financial crisis means, as we can see in any newspaper around the globe, cost-cutting initiatives, which turns into less production and increasing unemployment. What about IT markets?  Are IT services a worthwhile investments in crisis times?

The answer, definitely, seems to be yes: enterprises still expecting IT to deliver distinctive solutions that serve customers in unique and more effective ways, balancing cost,growth, opportunities and risk. And the question that arise inmediately from this statement is: how can IT show its business value?

• Alignment with business needs. IT departments (from CIO’s to junior programmers) should be aware of the importance of link IT services to business outcomes , both implementing process performance improvements and cost-savings technologies.

• Challenge the status quo. Those crisis times provide also a favorable scenario to go one step forward: IT concerned not only about reliable systems performance, but also about innovation, efficiency, tech development, etc.

IT will be one of the dinamization elements during current crisis, its role will evolve from technology provider to solution partner, to provide organizations within the necessary competitive advantage to weather this heavy storm.

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